Let's Double Your Black Friday Sales In Just 5 Days

Join me for this FREE 5 day TRAINING & COACHING WEEK  to help you create your most profitable and revenue generating holiday season specifically designed for product-based  & e-commerce businesses.

 September 12th-16th, 2022



Consumers spend billions of dollars on Black Friday and we expect history breaking sales for the 2022 holiday season.

Knowing how to create the best promotional offer for new customers and leveraging your existing ones to spend more is absolutely crucial for success.

It's also key to knowing how, what and where to promote the right marketing initiatives to gain major visibility and eyeballs on your websiteThis marketing challenge results in TREMENDOUS SALES for you.  

Live Coaching Week Schedule
Sept 12 - 16, 2022

We'll meet virtually in a private Facebook Group for the hot seats & q&a sessions. Videos are all emailed to you.

  • Day 1: Sept 12th

    Create Your Black Friday, Cyber Monday & Holiday Promotions

  • Day 2: Sept 13th

    Plan & Fill up your Marketing Calendar

  • Day 3: Sept 14th

    Create & Automate Your Emails

  • Day 4: Sept 15th

    Hot Seats - Get Your Questions Answered
  • Day 5: Sept 16th

    Hot Seats - Get Your Questions Answered 

How It Works:

1. SIGN UP  

Sign up for the training by September 11th to receive a SHORT 20 minute video training each day (that you can watch and replay on your own time!) 


If you have questions, you can join me in a private FB group where I will be showing up to do LIVE Q&A's, to answer your questions!

There will be opportunity to apply for 1:1 hot seat coaching where I will do a deep dive into your business!


Learn the step-by-step ways to market your business during the holidays, get tons of eyes on your products, and drive insane traffic to your website.

What You Get When You Sign Up: 

  • Complete access to the 5 Day Sleigh Your Black Friday Sales training videos delivered via email each day. Videos will be sent to you September 12th-14th.
  • Exclusive entry into the Facebook group where you can ask Kerrie questions on the LIVE video chat and be surrounded with like-minded product biz bosses.
  • The ability to watch and replay the trainings as many times as you need to crush the holiday sales season.
  • Opportunities for a "Hot Seat" to get 1:1 Coaching from Kerrie Fitzgerald, CEO & Founder of E-Commerce Society and former Multi-6 Figure E-commerce Business Owner

You Need This If:

  • You may not have any idea how to get sales for the holidays but are ready to learn & implement
  • You want the step by step of exactly what to do to prep for the holiday to get BIG results and sales
  • You want someone to hold you accountable so you actually implement  
  • You want to avoid the holiday STRESS and overwhelm of creating marketing promotions at the last minute
  • You want to create promotions that make your ideal customers want to click and buy
  • ​You want to boost your sales and revenue for the year and take advantage of the #1 sales season for product businesses

Meet Kerrie, You're New E-Commerce BFF

In 2016 I started a subscription box & e-commerce business called The Dapper Dog Box. I had NO clue what I was doing but I had the determination to figure it out and that's what I did.

Before I knew it, my little subscription box business idea I got at the gym transitioned into one of the most popular pet subscription boxes, an engaged social media community and a loyal base of incredible superfan customers. I absolutely love what I do, and wake up every day excited to help you build your dream product-based businesses.

Over the last 5+ years, I've been able to turn a small start in the product space into opportunities bigger than my wildest dreams. 

These days you can find me....


  • Hosting my podcast, the 6 figure product business podcast. A top 100-200 Apple marketing podcast and top 2% of global podcasts.
  • Helping students & clients scale their product businesses in my membership community- the ecommerce society.  I've helped hundreds of product based business owners.
  • Creating E-comm growth focused videos on Youtube. From unboxings to best practices, I love sharing fresh content that helps you move the needle.
  • Doing the #momlife in Seattle. From my small human to my two pups, I do my best to balance business & being a mom.

What People Are Saying About Kerrie

Are You Ready?

Let's Plan Your Entire Black Friday Strategy In 5 Days

Disclaimer: *This training does not promise a $50,000 sales season, although I am sharing all the things I learned to make a $50,000 sales season.